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Opportunity Spotted, Revenue Boosted

Maximise ROI from all your Fi Europe leads (not only those you had a great conversation with).

Close deals faster by knowing who is currently interested in products like yours.

Be relevant with your lead follow-up activities by understanding their behaviour.

Opportunity Spotted, Revenue Boosted

Focus on leads with a high propensity to buy, increase your conversion rates and boost your ROI with Smartcore Lead Insights, the AI-powered lead intelligence platform that leverages unique high-quality data and signals of food & nutraceutical industry to increase efficiencies of your sales efforts and marketing campaigns.

Smartcore Lead Insights empowers food and nutraceutical companies to accelerate sales and maximize ROI by providing AI-driven insights into high-potential customers.

Focus on leads

Maximise your Fi Europe ROI

Leverage AI-powered insights into the food industry, identify high-potential leads, and optimize your Customer Acquisition Cost.

Drive Marketing and Sales Efficiency

Focus your efforts on the most promising opportunities by prioritizing accounts based on buying signals and aligning your marketing and sales teams.

Shorten your sales cycle

Accelerate deal closure by unlocking unique food industry intent data and identify customers most likely to buy.

Acquire the right customers

Build a high-quality customer base by laser-focused targeting, lead segmentation and creating tailored buyer personas.

Increase your conversion rates

Improve lead-to-customer conversion by understanding customer behaviour, personalizing the buyer journey, and optimizing your marketing and sales funnel.

Make every interaction count

Deliver exceptional customer experiences by providing personalized recommendations, timely follow-ups, and building strong customer relationships.

Nurtured leads generate up to 50% more revenue and close deals 20% faster.

AI-powered lead insights improve lead qualification accuracy by 80%.

Companies that prioritize lead quality see a 50% increase in marketing and sales efficiency.

Master the complexity of lead management with Smartcore Lead Insights.

The only AI-powered lead insights solution that uses food industry specific data and signals.

  • Identify leads most likely to convert into customers
  • Prioritise high-quality leads for your sales team
  • Personalise your marketing messages based on lead stage
  • Enhance customer satisfaction through relevant, timely interactions 
  • Make data-driven decisions for successful marketing and sales strategies

  • Improve your lead qualification process and enrich lead scoring
  • Uncover product or ingredient interest with precision at a granular level
  • Discover the connections between high interest topics and consumers
  • Achieve a deeper understanding of consumer needs and preferences 
  • Create hyper personalised digital marketing campaigns and sales conversations

  • View customer interactions with your business across online and offline sources
  • Identify consumption patterns and preferences for high-performing content formats
  • Create highly personalised content by topic that resonates with your audience
  • Enhance your lead nurturing through the delivery of relevant content 
  • Secure more personalised sales conversations

  • Strengthen existing customer data with valuable information
  • Enrich you lead scoring model with food industry specific insights
  • Gain an in-depth view at your customers’ firmographic and technographic details 
  • Expand the impact of your marketing and sales efforts with accurate data sources 
  • Avoid inefficiencies and difficulties caused by incomplete customer data

  • Precisely segment your leads based on multiple relevant criteria
  • Gather a clearer and more contextual understanding of your leads’ behaviour
  • Develop tailored marketing and sales strategies for each segment 
  • Make informed decisions on budget, time, and resource allocation 
  • Reach higher levels of customer satisfaction and loyalty by meeting their exact needs

  • Develop a better understanding of your target market and buyer behaviour
  • Sharpen your campaigns’ focus with laser-focused targeting
  • Deliver the right message to the right audience at the right time
  • Optimise your marketing spend by targeting effectively 
  • Increase your conversation rates and your revenue

How does Smartcore Lead Insights work?

  • More than 5 million buyer interactions are analysed to accurately assess buyer intent
  • 50+ types of touch points across 300+ content sites.
  • 97% booth coverage to capture in-event behavioural data of buyers
  • AI driven insights for buyer intent

High-Quality Database

It builds upon a powerful, deterministic database that is regularly updated by users, ensuring a strong foundation of high-quality, relevant data.

Online and Offline Behavioural Signals

It tracks and analyses behavioural signals across 5 million relevant online and offline interactions, providing comprehensive insights into your audience’s activities.

Industry Specific Insights

It leverages industry-specific data, allowing it to deliver invaluable insights about your leads and target audience within the food and nutraceutical ingredients industries.

Pick a plan that's right for you

2 months plan

Buyer Intent

Topical Interest

Leads Insights

Data Enrichment

Lead Segmentation

Precise Targeting

Access to leads from one activity

(e.g. event or campaign)

990 €

12 months plan

Buyer Intent

Topical Interest

Leads Insights

Data Enrichment

Lead Segmentation

Precise Targeting

Access to leads from one activity

(e.g. event or campaign)

990 €

Interested in working together?

Book a call to discuss the best solution for you.

FREQUENTLY ASKED QUESTIONS

The best-in-class B2B food and nutrition marketing solutions partner for smarter digital campaigns that drive business growth – with unrivalled expertise in your prospects. As the official digital marketing provider brought to you by the organisers of Fi Europe and Vitafoods Europe, Smartcore provides exclusive access to organiser-verified visitor data and connects you with event attendees through impactful campaigns that deliver measurable ROI. Download Smartcore’s 2024 Digital Media Kit.

Smartcore Lead Insights is an AI-powered lead intelligence platform that leverages unique, high-quality buyer intent data and behavioural signals from the food and nutraceuticals ingredients industries to empower your sales and marketing efforts. Recognising the challenges that exhibitors face in identifying relevant intent data and signals for their business, we developed a solution that draws insights from our high-quality database and our online and offline sources, enabling you to target companies with a high propensity to buy, increase conversion rates, and maximise your ROI.

Smartcore Lead Insights leverages high-quality deterministic data that is connected with behavioural signals linked to our leading events (Fi Europe and Vitafoods Europe), and the tracked digital footprints across our leading content channels (Ingredients Network, Fi Global Insights, Vitafoods Insights) in the food and nutraceutical ingredients industries. This unique intelligence enables us to empower your sales and marketing with opportunities and revenue.

Smartcore Lead Insights collects high-quality, reliable deterministic data through specific offline and online sources that are highly relevant to the food and nutraceutical ingredients industries. 

  • Offline: A significant portion is derived from onsite scanning and deterministic data shared by organiser-verified visitors at our industry-leading events (Fi Europe and Vitafoods Europe). 
  • Online: We gather information from the digital footprint of visitors who engage with our content (research reports, webinars, articles) across our channels (Ingredients Network, Fi Global InsightsVitafoods Insights).

This unique intelligence enables us to deliver trustworthy insights into buyer intent, interest, and preferences to empower your marketing and sales efforts. 

We will only provide details of leads who have provided consent so you can be confident that the data we share is fully GDPR-compliant. 

If you purchase a second 2-Month, you can expect to see all your leads generated from one activity (event or digital campaign) during your first 2-Month plan and any new leads associated with your additional activity or activities during the newly purchased 2-Month plan.

Smartcore Lead Insights is designed with a strong emphasis on user-friendliness. The platform features a clean, modern interface that is easy to navigate, ensuring a seamless experience for users.

Each plan allows for as many as you need to access the platform. This ensures that your team can collaborate effectively and leverage the platform's capabilities without any limitations on user numbers. 

Feel free to get in touch with Smartcore Lead Insights’ Customer Success representative, Chiara Zamboni, at xxx@informa.com, or our Sales representative, Mathew Colvan, at xxx@informa.com with any concerns or for personalised support.

Smartcore Lead Insights offers a flexible cancellation policy to accommodate your needs. You can cancel your subscription at any time, and your access to the platform will remain active until the end of your current billing cycle. The 2-Month plan has no auto-renewal, while the 12-Month plan will renew automatically unless cancelled before the renewal date